by Sondra Kirtley | Feb 28, 2021 | Operating
Small Business Survival during the Pandemic Wow, it’s been over a year since I’ve added anything to this site. Like most small business owners, my focus on my business had to take priority over just about everything else. Nothing could have prepared any of us for the...
by Sondra Kirtley | Feb 21, 2021 | Operating
HOW TO INCREASE SALES WITH SUGGESTIVE SELLING Customers have many choices as to where and how to spend their money. If you own a typical business, you have many competitors — both online and offline. For those of us in the offline or brick-and-mortar world,...
by Sondra Kirtley | Feb 15, 2021 | Operating
“WOW” YOUR CUSTOMERS WITH THANK YOU CARDS As a business owner, you’re always striving to WOW your customers. Most people who know me, and know how I operate my business, realize I’m all about good old-fashioned service. I don’t just think...
by Sondra Kirtley | Jan 24, 2021 | Operating
6 EASY WAYS TO INCREASE SALES AND PROFITS As business owners faced with increasing labor costs and other expenses, such as the cost of goods, we’re always challenged with how to make our businesses more profitable. It’s really just basic math, right?...
by Sondra Kirtley | Jan 3, 2021 | Operating
MAKING A GREAT FIRST IMPRESSION IN BUSINESS You’ve heard the saying, “You only have one chance to make a first impression.” Usually, when people talk about first impressions they’re referring to the importance of a person making a great first impression. This could be...
by Sondra Kirtley | Nov 10, 2019 | Marketing, Operating
7 WAYS TO SHOW YOUR APPRECIATION TO YOUR CUSTOMERS It is November. It’s that time of year where expressions of gratitude and appreciation are everywhere. During the current Thanksgiving season, you cannot walk into a retail store without seeing products that...
