by Sondra Kirtley | Jun 25, 2018 | Operating
CUSTOMIZE YOUR JOB APPLICATION TO SAVE TIME AND HIRE BETTER Do you want to save time and hire better? Does your business use a standard Job Application form? Possibly one that you downloaded from a website or picked up at the local office supply store? Or, worse yet,...
by Sondra Kirtley | Jun 24, 2018 | Operating
DON’T BASH YOUR COMPETITION How many times have you heard your parents say “If you can’t say something nice, don’t say anything at all?” That shouldn’t just apply to your family and personal life. It should apply to your business...
by Sondra Kirtley | Jun 23, 2018 | Marketing
HOW TO CREATE AN ELEVATOR SPEECH THAT GETS RESULTS Let’s face it, people are fascinated with money including how others’ make money. It’s pretty common, for example, to be asked “What do you do for a living?” when meeting people for the...
by Sondra Kirtley | Jun 17, 2018 | Starting a Business
10 TRAITS THAT LEAD TO SMALL BUSINESS SUCCESS Since starting my business 14 years ago, people have often said things that refer to my personal traits that I hadn’t given much thought to. They’ve said things like: “You were brave to start a...
by Sondra Kirtley | Jun 7, 2018 | Other
I’m excited you’re here! In June 2018, I celebrated the 14th anniversary of my retail and service business, Scrapper’s Edge, in Eureka, California. It’s a print shop and paper craft store that continues to grow and prosper. Over the years...