NOVEMBER 2018 HOLIDAYS FOR SOCIAL MEDIA CONTENT & PROMOTIONS

Creating graphics to post on Social Media for various holidays – both traditional and fun – is a great way to engage your followers. And, if you include your website address at the bottom of the graphics it’s a great way to promote your business when the graphics are shared. As I was researching holidays a couple of months ago I had a “lightbulb moment.” I figured if I find these holidays helpful to create social media content, that other businesses will too. So, I decided to share. Why should you compile your own list when I’ve already done the work?  You’re welcome! 

Here’s what you can do to create social media content for holidays:

1. Look at the list and determine which holidays you’d like to feature.
2. Create simple graphics regarding each holiday that include your website address.
3. Post them on Social Media the day of or the day before the actual holiday.

To create the graphics, use whatever graphics program you prefer. If you have a program or app on your computer or mobile device that works, use it. If you need a source for royalty-free graphics and photos, a great source is Pixabay. For online design options, try Fotor or Canva. 

You can also use these holidays to create promotions. Here are a few examples:

• Author’s Day — Give a discount to everyone who buys a book. 
• National Cappuccino Day — Give a promotional item to everyone who stops by holding a coffee.
• American Recycles Day — Give a discount to everyone who brings in their own shopping bags.

Of course these examples don’t apply to everyone, but you get the idea!  Think of how you can relate the holidays to your business and offer something special on some of the days. Customers like free things and discounts. They also like promotions that are fun. Instead of copying what other businesses do, think of ways you can use these holidays to make doing business with you a memorable and fun experience!

11/1      Author’s Day
             #NationalAuthorsDay

11/1      World Vegan Day
             #WorldVeganDay

11/4      National Candy Day
             #NationalCandyDay

11/4      Daylight Savings Time Ends
             #DaylightSavings            

11/7      Stress Awareness Day
             #StressAwarenessDay

11/8      National Cappuccino Day
             #CappuccinoDay

11/8      Science, Technology, Engineering & Medicine Day
             #STEMDay

11/11    Veterans Day
             #VeteransDay

11/13    World Kindness Day
             #WorldKindnessDay

11/14    World Diabetes Day
             #WDD

11/15    Clean Out Your Refrigerator Day
             #CleanOutYourRefrigeratorDay

11/15    America Recycles Day
             #BeRecycled

11/16    Button Day
             #NationalButtonDay

11/16    International Day for Tolerance
             #ToleranceDay

11/17    International Students Day
             #InternationalStudentsDay

11/17    Unfriend Day
             #NationalUnfriendDay

11/19    International Men’s Day
             #InternationalMensDay

11/20    Entrepreneur’s Day
             #NationalEntrepreneursDay

11/20    Universal Children’s Day
             #UNChildrensDay

11/21    World Hello Day
             #WorldHelloDay

11/22    Thanksgiving Day
             #Thanksgiving

11/24    Small Business Saturday
             #ShopSmall

11/24    National Day of Listening
             #DayOfListening

11/26    National Cake Day
             #NationalCakeDay

11/26    Cyber Monday
             #CyberMonday

11/27    National Day of Giving
             #GivingTuesday

11/29    Electronic Greeting Card Day
             #ElectronicGreetingCardDay

11/30    Computer Security Day
             #ComputerSecurityDay

I hope you find this helpful. I’ve also shared some of the graphics I’ve created to help get your creative juices flowing. 

For more social media content ideas, go to 90 SOCIAL MEDIA CONTENT IDEAS.

And, don’t miss out on our FREE LIST of 40 Ways to Promote your Business:

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Sondra Kirtley

Sondra Kirtley, MBA, is an entrepreneur who owns and operates a retail and service business in Eureka, California. Known for her helpful nature and small business expertise, Sondra founded SmallBizpathway.com to share tips and experiences with other small business owners.

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